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Why I’ve Ditched My Regular Lip Balm for the Clean and Pure Go Plastic Free Range and Will NEVER Go Back!

No matter what season we’re in – the stifling heat of summer, or the crisp cool of winter – there is one beauty staple that I can’t go without. Lip balm! Not only can dry, flaky or cracked lips look unsightly, (and sharply diminish your snoggability-factor), but they can also become sore. If you’ve ever had to walk around all day with a poker face, desperately trying to smile at people with your eyeballs because your lips are so parched they crack and sting if you even so much as think about smiling a someone, you’ll know exactly what I’m talking about. Ain’t no one got time for that, right? Which is why I’ve usually got several emergency lip balms stashed away – one for the car, one for the handbag, one on my bedside dresser, and probably another couple laying lost and forgotten in various other places around my home…or my daughter’s bedroom! They are so inexpensive, and crucial, I don’t think anything of throwing another one into my shopping trolley every couple of months whether I need it or not, and judging by recent market research conducted by Clean and Pure that found that the average Aussie woman owns a minimum of three mass market lip balms, I’m not alone.

Most of us don’t realise how problematic our lip balm habit is though. Even when we switch away from lip balms that contain synthetic waxes and petroleum derived ingredients, like paraffin or mineral oil in favour of more natural ingredients, our lip balms invariably still come in single-use plastic packaging. While the beauty industry has evolved to embrace more sustainable solutions, the lip care category has not. This means that every lip balm that has ever been sold is still in existence today as landfill and will continue to outlive future generations for the next 1,000 years!

But don’t worry! Before you hang your head in shame and resign yourself to a life of dehydrated, lack-lustre lips, the good news is that Australian brand, Clean and Pure, have released a new eco-friendly range of Go Plastic Free lip balms, that’ll protect not just your pout, but our planet too!

What I Love About the Clean and Pure Go Plastic Free Lip Balm Range

Clean and Pure Go Plastic Free lip balms are brimming with phytonutrients and lipid enhancing fatty acids, each lip balm restores and rejuvenates lips with a hygroscopic formula of locally sourced Beeswax, Extra Virgin Olive Oil and Cocoa Seed Butter.


The Flavours

There are 5 flavour profiles to choose from, but they’re all divine, so my advice would be to get them all!

Tinted Strawberry

Nourishing lips with a conscious selection of locally harvested botanicals and bioactive ingredients, this new addition to the Clean & Pure range adds a subtle red hue to parched and lacklustre pouts while delivering long-lasting moisture, hydration, and healthy, everyday shine.

Flavour: Naturally fragranced with strawberry flavoured essential oil, the scent is reminiscent of freshly picked summer berries.

Manuka Honey

As the world’s only solid-state lip balm to contain the healing and nourishing benefits of high-grade therapeutic Manuka Honey, this moisturising and softening treatment supports lip health with a host of natural antimicrobial, antioxidant, and anti-inflammatory properties.

Flavour: A sweet and sensory experience, this best-selling flavour profile tastes like freshly baked honey cookies.

Coffee & Coconut

Brimming with protective antioxidants and medium-chain fatty acids, this new addition to the Clean & Pure range helps neutralise free radicals and environmental aggressors and keeps lips moist. It also provides antibacterial and antifungal support and accelerates wound healing.

Flavour: Infused with locally roasted fair-trade Brazilian coffee beans, this treatment tastes like a creamy coconut latte.


Like a tropical getaway for the lips, this clean and conscious formula is rich in phytonutrients and pawpaw sterols that reconstruct compromised lips, restore moisture, and relieve symptoms of irritation, including inflammation and discomfort. It is also free of petroleum jelly and preservatives.

Flavour: Naturally extracted from the pawpaw seed, this universally loved flavour tastes like a juicy cocktail of tropical fruits.

Manuka Honey & Zinc (SPF15)

This Zinc-based mineral treatment defends lips from harmful UVA/B radiation and provides physical SPF15 sun protection to mitigate the effects of premature ageing.

Biodegradable Packaging

The packaging is made from cardboard that will break down naturally over time but is sturdy enough to withstand life at the bottom of your handbag. I love the short, stumpy design of these lip balms and how easy they are to use and apply. Simply take off the lid, and then push up from the bottom with your finger – no need to twist!

Made in Australia from Renewable Energy

Not only are they made from biodegradable packaging, but they are also manufactured locally using 100% renewable solar power!


Lastly, they are hugely affordable. At just $6.99 each, making the switch to Clean and Pure’s Go Plastic Free range from your regular mass market lip balm is a no-brainer.


Disclosure: I was gifted products from the range for the purpose of providing an honest review. All thoughts and opinions expressed here are my own.

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Jolene enjoys writing, sharing and connecting with other like-minded women online – it also gives her the perfect excuse to ignore Mount-Washmore until it threatens to bury her family in an avalanche of Skylander T-shirts and Frozen Pyjama pants. (No one ever knows where the matching top is!) Likes: Reading, cooking, sketching, dancing (preferably with a Sav Blanc in one hand), social media, and sitting down on a toilet seat that one of her children hasn’t dripped, splashed or sprayed on. Dislikes: Writing pretentious crap about herself in online bio’s and refereeing arguments amongst her offspring.

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