15+ Years Running, Building a Community for Mums

Mums Lounge has been one of Australia’s leading independent parenting publishers since 2010, trusted editorial, product reviews, newsletters and social content built for an engaged audience of Australian mums. This year Amy and Michael took over as owners. With a young family of their own and their experience as a pharmacist and a physio, they’re on a mission to keep growing this community for mums.

Over 15 years we’ve reached millions of mums with tips, content and products that actually make life better. At its heart it’s a community, mums showing up for each other.

Our audience: women 25–44, raising everyone from newborns to teens.

Audience Verified

Meet the Team

Packages

Where This Content Lands

Brands We’ve Worked With