EveryPlate vs Supermarket: Which One Gives You More Bang for Your Buck?

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Whether you do one big weekly supermarket shop, or do several smaller shops throughout the week, a trip to the supermarket has become a costly exercise! Even when you pop in for โa few thingsโ it can be stressful watching the total climb at the checkout! Between the rising cost of groceries and the mental load of planning what to cook each night, itโs no wonder so many Aussies are turning to meal kits as a possible solution.
But can budget-friendly options like EveryPlate actually save you money compared to buying your own ingredients at the supermarket? The results might surprise you!
Avoid the Supermarket Trap
If you have ever walked into your local supermarket and completely forgotten what you went there to buy, you are not alone. This is referred to as โThe Gruen Effect.โ The fact is, supermarkets layouts are intentionally designed to disorientate shoppers, making them forget their original purpose so that they wander around more of the store succumbing to impulse buys! And this isnโt the only trick they use to get you to part with your hard-earned cash. Supermarkets use โconsumer psychologyโ โ a range of behavioural science and marketing strategies to influence your behaviour! Manipulative, much?
Whereas when you go into the supermarket to buy chicken breasts and somehow come out $120 later, when you order your meals through EveryPlate you get exactly what you need. Nothing more, nothing less! Plus with meals averaging around $4.99 per serve (and as low as less than $3 if you take advantage of one of their promotions), itโs more often cheaper than cobbling together a meal with supermarket ingredients, (especially when you factor in all the incidental items you bought but really could have lived without!)
Time & Sanity
Letโs face it, the supermarket is rarely someoneโs โhappy place.โ ย Whether youโre a parent juggling a cranky toddler, neurodivergent and overwhelmed by sensory overload, time poor, anxious in crowds, or just plain exhausted, the weekly shopping trip can feel like a battle.
In contrast, you can order from EveryPlate in a time and place that suits you โ on the train ride home from work, during your lunch break, curled up on the couch in your PJโs or even one-handed while rocking your baby to sleep.
Food Waste
If you are sick of finding limp vegetables and Tupperware containers of mystery leftovers in your fridge, it might be time to get on the meal kit bandwagon that everyone is raving about! EveryPlate sends you the exact ingredients you need to make your chosen meals, so you wonโt have to turf out rotten remnants at the end of the week! Less food waste means more bang for your buck!
Variety Without the Mental Load of Meal Planning
Undoubtably, one of the biggest perks of ordering from EveryPlate is avoiding the mental drain of deciding what to eat every night. After a busy day of preparing school lunches, meeting work deadlines, and remembering who needs to wear a sports uniform tomorrow, decision fatigue is sure to set in making dinnertime a thing to be endured rather than enjoyed.
EveryPlate offers a rotating menu of tasty, family-friendly meals that donโt require tricky steps or long prep times. Sure, the supermarket may offer more options but that just means more decisions after a long day at work! No thanks!
The Verdict
When you add up the money you save on impulse buys, the time you save pushing a wonky-wheeled shopping trolleys in search of an elusive ingredient, the leftovers you donโt throw in the bin, and the sanity you manage to keep intact, EveryPlate offers more bang for your buck โ proving that you donโt have to sacrifice quality, variety or convenience to feed your family delicious and affordable meals.
Right now you can save up to $180 off 5 boxes from EveryPlate.*
Simply use our exclusive code at the checkout: MLOUNGEPLATE
*Valid only for new customers and past customers (who have been cancelled for more than 12 months.)