Testimonials/Media
” I have been advertising with Mums Lounge for 6 months now. Not only are
the Mums Lounge team a pleasure to deal with, the circulation of their
newsletter has really boosted the Mikki and Me brand and also created a lot
more traffic to my online store! Advertising with Mums Lounge is worth every
cent, a listing in their newsletter each week, shout outs when requested and
their willingness to support Mikki and Me whenever they can is worth its
weight in gold to me. Their fantastic website/blog I just adore, and judging
by their subscribers, I am not alone! I am a huge supporter of Mums Lounge
and I am ever so grateful to them for their help in growing my business and
building my brand THANK YOU!!!!!!!”
Having the pleasure to review the Mum’s Lounge website was not only interesting but the time seemed to slip away effortlessly while I browsed around the site.
I found the site very ‘busy’ and full of all kinds of resources and information. Although Mum’s Lounge markets itself as a ‘shopping network’ I did find lots of other useful areas that mums could find helpful.
The shopping directory is the main hub of the site while the community section informs members of reviews, competitions and also has a growing forum amongst other things. What I did love about this site was its genuine concern to help all those mums out there find something useful. They have a very good weekly e-newsletter that lets you know about their latest hot deals and discounts available. I think the people over at https://www.mumslounge.com.au/ are not only helping mums in the home, but offering business promotion and quality products in the process.
Take a peek at Jolene’s Mumbo Jumbo Blog while you’re on the site, it had me hooked for nearly an hour reading the informative but hilarious writings from Jolene, so funny and well worth the time. Another part of the site that fascinated me was the Billboard. There are tons of articles in this section that are very helpful.
If you want to find out about events and activities for you and the kids that are happening in your state you can use the Mums and Me Calendar which seems to be still growing. Speaking of growing, Mum’s Lounge is working on some great new sections to add to their website; The Recipe Box, Quick Work Outs and Games, so keep an eye out for those! As it is Mum’s Lounge is a very useful shopping guide and an informative resource for all those mums out there.
‘I had actually been a member and receiving the newsletters long before being asked to review Mum’s Lounge so I just wanted to add that if you love to shop and are looking for a bargain, you must join their newsletter. Also, don’t be shy; I think you really have to get involved with the Mum’s Lounge community, ie forum. That way you will get the best out of the website!’
So, if you’re heading to Mum’s Lounge now, get a cup of tea or coffee ready;
you could be there for a while….. Enjoy!
Credit : All About Biz http://aussieproductreview.com.au/2011/12/mums-lounge
A Current Afairs – Kid Friendly Money Makers With Jolene
Herald Sun Newspaper Articles
Pass it on Compliments fly on Facebook as mothers spread the word – Herald Sun, May 7 2011
Mother knows best for online deals
- Susie O’Brien
- From:http://www.news.com.au/heraldsun/“>Herald Sun
- May 06, 2011 12:00AM
Jolene Humphry with daughter Sianna, 17 months, and son Rhys, 3. Picture: David Caird Herald Sun
MODERN mothers are becoming cyber savvy, helping one another bag bargains and the best brands.
Some mums’ websites offer discounts of up to 80 per cent compared with retail stores.
In a blow to expensive advertising campaigns, mums increasingly are relying on honest opinions from other mums.
Whether they’re buying new cars or nappies, they find online strangers a trustworthy source of advice, Christie Nicholas, director of kidsbusiness.com.au says
Another website, mumslounge.com.au, brings together mums and retailers, offering special discounts and deals.
It has more than 5000 Facebook friends and popular blogs offering mums friendship and personal advice.
Melbourne mum Jolene Humphry, from mumslounge.com.au, said it came down to credibility.
“Who has more credibility? The gorgeous model who is being paid to tell you something is fantastic, or the mother of three who already has been candid enough to tell you all about her hairy legs?” she said.
About 50 blogging mums and companies will meet today in an Australia-first forum.
Bad news for retail giants as mums put trust in online shopping to bag bargains
Westbourne Park resident Irene Teakle, 61, loves online shopping. Picture: Dean Martin
MODERN mothers are becoming cyber savvy, helping one another bag bargains and the best brands.
Some mums’ websites offer advice on raising kids, with some offering discounts of up to 80 per cent compared to retail stores.
In a blow to expensive advertising campaigns, mums are increasingly relying on honest opinions from other mums.
Whether buying new cars or nappies, they find online strangers a trustworthy source of advice, according to Christie Nicholas, director of kidsbusiness.com.au
Another website – mumslounge.com.au – brings together mums and retailers, offering users special discounts and deals on products.
Melbourne mum Jolene Humphry from mumslounge.com.au said it came down to credibility.
“Who has more credibility? The gorgeous model who is being paid to tell you something is fantastic, or the mother of three who has already been candid enough to tell you all about her hairy legs?” she said.
Other bloggers, like Louisa Claire from everythingisedible.com said mums were interested in the personal recommendations of bloggers.
“Over 40 per cent of Australian mums with children up to 12 read and engage with bloggers every day, and the number who have their own blog increases daily,” said Ms Claire, a mother of two.
Ms Nicholas is helping bring together trusted mums who blog and businesses keen to win them over.
About 50 blogging mums and companies will meet today in an Australia-first forum.
“The mums will dish out their opinions and companies are happy to let mums have that control and influence,” Ms Nicholas said. “It seems it is getting more important to recognise, respect and value everyday mums. It’s also honest advertising.”
Big companies are trying harder than ever to woo mothers, who are the biggest spenders of discretionary income in households.
Target has released its “We love Mums” campaign, in the lead-up to Mother’s Day on Sunday.
Source: Advertiser (adelaide now) http://www.adelaidenow.com.au/news/south-australia/bad-news-for-retail-giants-as-mums-put-trust-in-online-shopping-to-bag-bargains/story-e6frea83-1226050795126
