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Japanese Store Staff Keep Customers Happy With Smiling Masks!

Japanese Store Staff Keep Customers Happy With Smiling Masks!


Living through a pandemic means we’ve all had to adjust our daily habits. One of them being mask wearing while out in public. But how do we stay connected when we can’t see each other’s smiles?

Smile masks, that’s how!

Japanese discount store Takeya has just launched a “Smile Campaign” to help make their employees look more approachable and friendly. Every staff member of the store is now wearing a mask with a smile printed on it.

How cute!

Takeya announced their initiative on Twitter, saying that: “Since the pandemic has normalized wearing masks, we’re launching a ‘Smile campaign’ to show how we would still like to bring you our smiles through a mask.”

Seriously, how can you look at these staff members now and not smile! Check out the gallery of ‘kawai’ photos of the happy guys and gals!



For more info and cute pics check out


Images: Twitter

Chrystal Lovevintage

Chrystal Lovevintage

Chrystal is a writer and blogger who loves nothing more than watching back to back episodes of crime shows. Should she ever find herself needing to cover up a crime, she'll know exactly what to do! Her dream is to one day live in Palm Springs where she can do her writing poolside while drinking endless gin and tonics. Mum to the cutest twin boys in the world, she loves nothing more than the sound of their laughter (usually heard when they're conspiring against her). Entertainment writer and pop culture junkie, she will be bringing you all the celebrity gossip and news that your brain can handle. You can follow her blog at and on Instagram at Chrystalovevintage

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