Hundreds of Australia’s leading photographers have joined forces with the Muscular Dystrophy Association to create a stylish and treasured limited edition bumper coffee table book, featuring hundreds of photographs of young Australians, with the hope of raising more than $500,000 for MDA.
The funds raised from the book, titled, “Our Kids Our Nation”, will help the Muscular Dystrophy Association to continue raising awareness on the research and support services for the 30,000 Australians who are affected by the muscle-wasting disease.
To be featured in the book, children from newborn to 15 years of age will be professionally photographed by an accredited photographer. One of the images taken of each child will appear in the Our Kids Our Nation book. A donation of $50.00 is required for the first child or $75.00 for all children from the same family. All donations are made to MDA when a child is registered.
This innovative and exciting new fundraising book will feature more than 1000 images of children and young Australians from parents or guardians who have donated money for the photo sitting.
Parents or guardians who are interested in having their children featured in the book need to simply look out for kiosks and stands featuring the Our Kids Our Nation promotion in all shopping centres, baby boutiques and outlets around Australia. Simply go to www.ourkidsournation.com.au to register or contact 1300 693 686.
According to MDA founder and Executive Director Boris M. Struk, the beautiful photo book is an innovative way in raising awareness and much-needed funds for MDA.
“With more than 30,000 people in Australia affected by muscular dystrophy, it is fundamental that we continue raising awareness on the research and support services that are needed for MDA and what better way to do this than by creating events which entice different groups of Australians,” he said.