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Product of the Year 2023: The Grocery Items to Look Out for on Your Next Trip to the Supermarket

Product of the Year 2023: The Grocery Items to Look Out for on Your Next Trip to the Supermarket

With the cost of living steadily on the increase, stretching your hard-earned dollar is top of mind for many Australian families. For this reason, we’ve taken a look at some of the products that won ‘Product of the Year’ for 2023, and we’re sharing our top picks, so you know which high quality items to keep an eye out for next time you’re doing your grocery shopping.

Coles Salted Caramel Mini Vienna Sticks

Coles Salted Caramel Vienna Sticks are a frozen dessert designed to please everyone. With chocolate layers made with Rainforest Alliance Certified cocoa and containing no artificial colours or flavours, these sweet treats won’t leave you feeling guilty.


Woolworths Vanilla Cake with lotus Biscoff

One for all the Biscoff lovers out there! Deliciously soft vanilla cake sandwiched with irresistible Lotus Biscoff spread, vegan buttercream hand finished with a Lotus Biscoff Biscuit and a generous sprinkling of Lotus Biscoff crumbles, this vegan friendly delight is sure to be the highlight of any celebration.

Roll’d Vietnamese Sauces

Spice up your life and your tastebuds with Roll’d Vietnamese’s range of FOUR mouth-watering and must-have condiments for your pantry arsenal!

There’s something for everyone with Roll’d’s Spicy and Sticky Hoisin sauces, whether it’s a mild kick of heat or delicious sweetness.


Coles 90 Calorie Fibre Bakes Chocolate Brownie

Coles Choc Brownie 90 Calorie Fibre Bakes are delicious squares of guilt-free indulgence. At only 90 calories per bake and with less than 7g sugar and a good source of fibre, these fudgy soft bakes are guaranteed to hit the spot

Coles 100% Australian Extra Virgin Olive Oil

Coles 100% Australian Extra Virgin Olive Oil is crafted from a quality blend of olives grown along the Murray River and first cold pressed within hours of picking. Natural source of antioxidants and a good source of vitamin E, it offers the perfect balance of freshness and flavour.

Hydralyte Hot Hydration Berry Fusion, and Hot Hydration Lemon and Ginger

Australia’s #1 oral rehydration formula* is now available in a delicious hot drink format, so you can keep hydrated all year round. Warm and comforting, Hydralyte® Hot Hydration Drink relieves symptoms of dehydration and helps replace water and electrolytes due to vomiting, diarrhoea, heat, sweating and occasional hangovers. Just add 1 powder sachet to 200ml of hot water, stir and drink!

Coles Rolled oats Value Pack 1.8kg

Coles Australian Grown Oats are made with 100% wholegrain and provide carbohydrates for energy. They contain a source of protein and fibre and are low in sodium with beta-glucan to help lower cholesterol. At 7 cents a serve, Coles Oats Value Pack is here to help you start your day right without breaking the budget.

Coles Australian Sweet Potato Chips

Rustic-style, straight cut sweet potato chips in a crispy batter that are made from 100% Australian grown sweet potatoes, sourced from Bundaberg, Queensland. These sweet potato chips are perfect for feeding a crowd or just yourself and are free from artificial colours and flavours.

Coles Perform Chicken, Kale and Quinoa Soup

Fuel your fitness goals with Coles PerForm. Our range of convenient soups are approved by certified nutritionists and are designed help achieve health and fitness goals, whilst tasting delicious! Coles PerForm Chicken, Kale & Quinoa Soup has delicious chicken pieces in a chunky soup base with borlotti beans, risoni pasta, quinoa and vegetables, containing with 27.2 grams of protein per serving!

Multix Greener Plant Based Cling Wrap

Multix® Greener™ Plant Based Cling Wrap reduces the impact on the environment because it is made with 50% plant-based material from sugarcane, a natural, renewable resource. Sugarcane naturally absorbs CO2 and produces oxygen while growing, reducing the carbon footprint of the product. It’s a great alternative to petroleum-based cling wrap, and offers the same reliable performance you expect from Multix.  It is also 100% recyclable through RedCycle soft plastic recycling.

Koi for Men Hydrating Face Moisturiser with Aloe and Patchouli

Transform your everyday routine with KOi for Men’s hydrating face moisturiser, thoughtfully crafted with natural fragrances and feel-good ingredients like Australian Kakadu Plum extract, aloe vera, patchouli oil, ginger oil, and vitamin E to hydrate and enrich your skin. Escape naturally into the world of Koi.

Inner Health Plus Kids Daily Defence

Delicious natural strawberry flavoured daily defence, with no hidden nasties that your kids will happily take. School germs can be hard to manage and impact the whole family; with 10 billion live probiotic bacteria, Plus Kids Daily Defence has been formulated for kids aged 2-12 years to support daily gut and immune health, reduce the frequency of mild upper respiratory tract infections and maintain ear health, so your kids have less sick days, and more time to enjoy doing the things they love.


For a full list of Products of the Year winners for 2023 click here.


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Jolene enjoys writing, sharing and connecting with other like-minded women online – it also gives her the perfect excuse to ignore Mount-Washmore until it threatens to bury her family in an avalanche of Skylander T-shirts and Frozen Pyjama pants. (No one ever knows where the matching top is!) Likes: Reading, cooking, sketching, dancing (preferably with a Sav Blanc in one hand), social media, and sitting down on a toilet seat that one of her children hasn’t dripped, splashed or sprayed on. Dislikes: Writing pretentious crap about herself in online bio’s and refereeing arguments amongst her offspring.

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